Sell your Own Business: Negotiating a Price with the Buyer to Sell My Business
Now that you have advertised your business, the buyers will come. Depending on the demand of your business, your location and industry, is often dependent on the volume of buyers. When you have more than one buyer interested, then you are in a far better negotiating position. But this may not always be the case. Buyers and sellers share a critical commonality: To get the deal done. As a business owner, you should:
Do the homework on your own business, your competitors and how you stack up against them. The prospective buyers would no doubt have done this. So, stay on top of the game!
Know who you are negotiating with (search and understand who they are and their motivation / interest in your business before meeting with them).
Be realistic with your sale price: Just like anything else you sell, if you have an unrealistic price, then buyers may ‘shy’ away unless they see huge growth potential and even then, it is harder to sell a business on growth alone.
Make strategic concessions: Instead of lowering your sale price, consider other options that can be added, such as a longer transition time (you stay longer to help in the initial changeover) or perhaps you have additional equipment you can include or an old vehicle. The more you are negotiating the closer you will get to a deal.
Appreciate the buyer’s perspective. Common sense prevails here: The more you respect one another when negotiating, the more likely you are to reach a mutual decision.
Have a walk-away price. You must have this in your own mind before you start your negotiations.
Remember it’s ok to walk away. There will be other potential buyers. Just make sure you are walking away without emotion as the driver.
Click here for additional tips to sell your business:
https://www.noagentbusiness.com.au/business-commercial-guides/